Enhanced Optimization Techniques
Media alignment and audience targeting in real-time bidding is not only maturing but also evolving, opening new opportunities to the...
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- Feb 20, 2020
Science Centre SEA and PRC 2018 Campaign Case Study
During the Golden Week in 2018, SSC planned a campaign to create awareness of Science Centre and encourage ticket sales across South East
- Feb 18, 2020
Brilliance of Having Right Teams
While managing the advertisers' campaigns, Osprey Media Lab operates as a trading desk that handles media buying as a managed service.
- Feb 14, 2020
BRAND'S Suntory Asia Gift of Health for Christmas Campaign Case Study
BRAND'S, that commits promoting overall wellness in health, has entrusted their "Gift of Health for Christmas" Campaign to Osprey Media Lab
- Feb 7, 2020
Grandness of Having the Right Strategic Partner
Key benefit working with Osprey Media Lab is that clients can focus on their core business and enhance their business strategies while
- Jan 28, 2020
DFS PRC 2018 Golden Week Campaign Case Study
World's leading luxurious travel retailer DFS Group has entrusted its digital advertising campaign to Osprey Media Lab for PRC 2018 Golden
- Jan 24, 2020
Running the Performance Campaigns Right
To maximize the potential, Osprey Media Lab closely monitors the campaigns, extracts the data, reviews the results, revises or applies
- Jan 22, 2020
Adzymic's Response to Dynamic Creative Management Platform: P.A.D.
Adzymic helps advertisers simplify creative management processes, transform their display advertising into native and performance marketing
- Jan 13, 2020
Importance of Having Right Partners
Osprey Media Lab has partnered with great entities to offer the greatest solutions to its clients. Some of the key partners are: Adzymic,
- Nov 15, 2019
More Control Over Ad Spend
Osprey Media Lab, a pioneer in programmatic marketing in the region believes that there should be better control over the ad spend to
- Nov 11, 2019
Case Study: SkillsFuture Campaign
SkillsFuture would like to run a campaign creating awareness of self-improvement courses and encourage participation and this campaign
- Nov 8, 2019
Why Identification of the Target Audience is Essential
With limited resources such as time, the most efficient way to broadcast a promotional message and enjoy the expected yields is to identify,
- Nov 6, 2019
Stamina of the Display Advertising
Osprey Media Lab (OML) has great solutions for its clients from display advertising to native advertising, programmatic approach to dynamic
- Nov 4, 2019
Vantages
Digital Advertising is highly comprehensive, dynamic and demanding.Osprey Media Lab assumes liaison and mediating roles and ensures that all
- Nov 1, 2019
Programmatic Buying & Real Time Bidding
Digital media inventories up for sale are not only diving into stiff competition but also introducing new methods allowing advertisers reach
- Oct 30, 2019
Professional. Precise. Perfect.
Osprey Media Lab allocates dedicated resources to serve its client accounts, works closely with its clients for the optimized pricing and
- Oct 28, 2019
Case Study: Harvey Norman Campaign
Osprey Media Lab offered to Harvey Norman the implementation of unique and smart Adzymic Smart Tag instead which allowed personalised dynami
- Nov 25, 2018
Re-targeting Re-defined
Conventional re-targeting methods include usage of cookies that the visiting user's computer hosted a small file that consists the visit inf
- Nov 18, 2018
At Your Service, with Better Tools and Methodologies
Osprey Media Lab offers huge savings in valuable time, significant reductions in advertising creative setup costs but magnificent campaign p
- Nov 11, 2018
No Single Ad Network Has All Websites
An ad network is a marketplace of aggregated advertising space put up on sale by publishers and advertisers who demand to buy that advertisi
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