#inventory

One Ticket

All along, one size fits for all is not found to be a viable option in digital advertising. However, having "one ticket" to access to...

Power of Real Time Bidding

In a real-time bidding environment, time is of the essence. Demand and supply meet, multiple evaluations need to be done and the...

Real-Time, Real World

Real-time is the real world. Ideas, mind maps, presentations, plans, strategies; all set. The moment the advertising goes live, it is in...

Programmatic Buying & Real Time Bidding

Digital media inventories up for sale are not only diving into stiff competition but also introducing new methods allowing advertisers reach

Re-targeting Re-defined

Conventional re-targeting methods include usage of cookies that the visiting user's computer hosted a small file that consists the visit inf

At Your Service, with Better Tools and Methodologies

Osprey Media Lab offers huge savings in valuable time, significant reductions in advertising creative setup costs but magnificent campaign p

Real Time Bidding – Real Time Winning

Marketers that are after the performance and quality are typically savvy in arbitrage and usually achieve their goals earlier. Osprey Media

How Demand Side Platforms Boost Your Advertising Operation Efficiencies

Although sounds complex, Demand Side Platform (DSP) is a consolidated, neat, transparent marketplace for advertising buyers to run their ope

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