One Ticket
All along, one size fits for all is not found to be a viable option in digital advertising. However, having "one ticket" to access to...
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Power of Real Time Bidding
In a real-time bidding environment, time is of the essence. Demand and supply meet, multiple evaluations need to be done and the...
Real-Time, Real World
Real-time is the real world. Ideas, mind maps, presentations, plans, strategies; all set. The moment the advertising goes live, it is in...
Programmatic Buying & Real Time Bidding
Digital media inventories up for sale are not only diving into stiff competition but also introducing new methods allowing advertisers reach
Re-targeting Re-defined
Conventional re-targeting methods include usage of cookies that the visiting user's computer hosted a small file that consists the visit inf
At Your Service, with Better Tools and Methodologies
Osprey Media Lab offers huge savings in valuable time, significant reductions in advertising creative setup costs but magnificent campaign p
Real Time Bidding – Real Time Winning
Marketers that are after the performance and quality are typically savvy in arbitrage and usually achieve their goals earlier. Osprey Media
How Demand Side Platforms Boost Your Advertising Operation Efficiencies
Although sounds complex, Demand Side Platform (DSP) is a consolidated, neat, transparent marketplace for advertising buyers to run their ope
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